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Now you can avail of unified synchronization between Shopify & Marketing Cloud with Shopify Marketing Cloud Connector. It is enhancing the features of e-commerce and CRM platforms with the concept of service first approach. It enables you to sync categories, Products ( not variants), Abandoned Carts, Customers & Orders from Shopify to Marketing Cloud.


  • Sync Products(not variants), Abandoned Carts, Customers & Orders from Shopify to Marketing Cloud manually & in real-time.
  • Products & orders synchronization with data extension.
  • 100% accurate data is being synced with the marketing cloud.
  • Very easy to integrate & manage at your store.
  • ***Note***: Abandoned cart auto-sync is available with Pro Plan.

Export Customers as Subscribers to Marketing Cloud In Real-Time

Now you can easily run email campaigns for the customers of your store by simply exporting the existing customers to the subscribers’ list of marketing cloud.

Export Product Catalog & Orders to Marketing Cloud Data Extension In Real-Time

If you want to send the particular products or order details in the email campaign from a single platform then this feature will be really helpful. You can get the catalog & orders details of your Shopify store on the Marketing Cloud itself by integrating this connector

Export abandoned carts details to Marketing Cloud Data Extension

Now reach out to your abandoned carts and increase the conversion probability by fetching the abandoned cart data from Shopify to the marketing cloud data extension table for abandoned carts. Simply sync the data and approach the target audience via various email campaigns.

***Note***: Abandoned cart auto-sync is available with Pro Plan.

How to Install App

Now at the Shopify end, you need to do the following setup:

Click on Visit Shopify App Storeshopify connector

Type Marketing Cloud in the search box.marketing cloud

Click on the application.

Click on Add App Button to add our application.add app

Click on the Install app as shown below.install app

After successful installation, you will be redirected to the configuration page of the Marketing Cloud Connector as per the below screenshot. In step 1, you just need to enter the Salesforce Marketing Cloud Connector Client ID, Client Secret, Marketing Cloud Account ID, and Sub-Domain, and afterward Click on save to save all the credentials.

    • To get the Client ID, client secret, and Account ID click on this user guide and follow the required steps.

      App Settings

      For Apps Settings, here is the screenshot attached below, which can help you with the inside App Settings:

    • In our application, there is an option to sync the Shopify and Marketing Cloud data in real-time. You can switch the button On to sync the data in real-time. Please note that it does not sync the abandoned cart data in real-time.

      How to Export Products at Marketing Cloud

      Just click on the Products tab. The products at your Shopify store will be listed here. Click the export button (Product DataExtension) provided for exporting these products to the Marketing Cloud data extension.This is how you can export the products to the Marketing Cloud.

      How To Export Orders At Marketing Cloud

      You can view the orders list and abandoned carts list here. Click the export button provided for exporting these orders & abandoned carts to marketing cloud data extension.

      Export Orders

      This is how your Orders data will be exported to marketing cloud data extension.

    • Subscribers List

      In the screenshot attached below, you can easily see whenever a new subscriber comes to your Shopify store, the data of the new subscriber will sync in real-time in the subscriber’s list.

  • Once you first-time sync all your existing Shopify subscribers then a new subscriber list would be created at SFMC Org along with store name as a suffix. Under that list, you will find all your synced subscriber from Shopify to SFMC and all future Shopify subscribers will auto add to this list.This will help you to easily find out all your Shopify subscriber in your SFMC Org.
  • Subscription Plans

    In this section, you can easily view your current plan & can change the subscription plan of Shopify Marketing Cloud Connector at any time.

    Exported Data At Marketing Cloud

    Navigate to Email Studio-> Emails-> Subscribers->Data Extensions. The data ie; products, customers, and orders will be exported here in these data extensions.


    That’s how our Shopify Marketing Cloud will be configured, set up, and installed for data sync.

  • For any further query, Click Here To Create Ticket

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